Bridgestone are the #1 ball fitter in the world and have developed some of the best golf balls that money can buy. The all-new Bridgestone e12 Contact golf ball is straight distance you can see. This new ball is a game-changer in Bridgestone's eyes, their new CONTACT force dimple pattern features a unique structure with a raised area in the centre and an outer portion that slows horizontal rotation during flight. The raised area of the ball allows for 38% more contact with the clubface at impact over traditional dimples patterns, this significant gain is indeed a game-changer and Bridgestone are rightly excited about the performance. The Contact Force dimples create a more efficient transfer of energy and improved core activation that leads to faster ball speeds and arrow-straight distance with every club in the bag. Believe us, there is great new technology here, a completely different design and construction from anything out there before. Par 5's have just got shorter and narrow fairways have just got wider! The ball with an incredibly soft feel and explosive distance. The new Contact Force dimple design creates more friction for fantastic greenside spin. Designed for players with under 105mph driver swing speeds. We all love a bit of individualism, and the e12 comes in three eye-catching matte colours for that personal touch. Either matte red, yellow or green are available as well as a traditional white option.
Check out Bridgestone's video below
